Aligning what you know,
with who you know!
The McKenna Marketing Network is dedicated to harnessing the power of relationships to drive business success.
Who We Are
McKenna Marketing Network
We understand that no one person has all the answers. By combining our leadership, teams, and key external resources, we can accelerate business growth. We work closely with our clients to identify the people and tools needed to achieve their goals and to execute meaningful strategies. Together, we can achieve more than we ever could alone.
Why Choose Us
About Bill McKenna
My passion is to learn more about you and your companies’ goals. I’m passionate about building relationships, starting conversations, sharing ideas, and adding value to your organization. I’ve learned first-hand that no one person has all the answers. I’ll learn from you first then we will combine our knowledge, experiences and expertise with the right partners to magnify opportunities, empower growth, and achieve results.
I’m a seasoned marketing professional with nearly 40 years of experience in the industry. I’ve had the privilege of working with more than 500 credit unions and community banks nationwide on marketing and growth strategies. I don’t know everything, but I’ve seen first-hand what works, and what does not. Every partner I’ve chosen to be part of McKenna Marketing Network brings a wealth of expertise, experience, vision and insights. It’s not one size fits all – It’s about identifying what works for you.
Why Choose Us
About Bill McKenna
My passion is to learn more about you and your companies’ goals. I’m passionate about building relationships, starting conversations, sharing ideas, and adding value to your organization. I’ve learned first-hand that no one person has all the answers. I’ll learn from you first then we will combine our knowledge, experiences and expertise with the right partners to magnify opportunities, empower growth, and achieve results.
I’m a seasoned marketing professional with nearly 40 years of experience in the industry. I’ve had the privilege of working with more than 500 credit unions and community banks nationwide on marketing and growth strategies. I don’t know everything, but I’ve seen first-hand what works, and what does not. Every partner I’ve chosen to be part of McKenna Marketing Network brings a wealth of expertise, experience, vision and insights. It’s not one size fits all – It’s about identifying what works for you.
A Full-Menu of Services
Align the people and partners needed to achieve your goals.
Networking Is Not About Collecting Contacts. Networking Is About Forming Relationships.
Expand your network to get more done.
Our Plan
Strategies
To achieve success in the competitive financial services environment, organizations must be able to identify weaknesses, capitalize on strengths and develop a comprehensive plan with achievable goals.
Identifying weaknesses and making the most of strengths, developing a strategic plan with achievable short-term goals that build towards long-term growth.
Building a unique brand as a financial institution is essential for long-term growth and success.
Providing effective brand, sales and service training to employees increases customer satisfaction, positive experiences, and ultimately fosters trust in the organization.
Testimonials
Our Clients Reviews
“Bill McKenna is a true marketing professional with a depth of experience within the credit union and banking industry. He is creative, engaging and always on top of the latest marketing trends and technology. Bill creates vision and brings people together to collaborate, network and achieve positive results.”
Parsippany, NJ
“I’ve worked with Bill McKenna and his companies on projects at three community financial institutions. He’s helped create marketing plans, execute re-branding, email marketing programs, a new website, multiple campaigns, and many more initiatives. Throughout those 20+ years, his experience and knowledge have paid dividends time and time again.”
Washington, PA
“I’ve known Bill McKenna and worked with him and his companies for nearly 20 years. Simply put, Bill gets credit union and financial services marketing – top to bottom. He’s been an amazing resource for me during the years."
Jacksonville, FL
"I have worked with Bill McKenna for over 20 years at multiple credit unions. I have always been impressed with his vision and ability to achieve measurable growth. He combines digital marketing with traditional print to maximize the reach of each campaign. This is essential for small credit unions that are looking to grow membership and assets."
Manville, NJ
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