About

About the Company

McKenna Marketing Network

We understand that no one person has all the answers. By combining our leadership, teams, and key external resources, we can accelerate business growth. We work closely with our clients to identify the people and tools needed to achieve their goals and to execute meaningful strategies. Together, we can achieve more than we ever could alone.

Why Choose Us

About Bill McKenna

My passion is to learn more about you and your companies’ goals. I’m passionate about building relationships, starting conversations, sharing ideas, and adding value to your organization. I’ve learned first-hand that no one person has all the answers. I’ll learn from you first then we will combine our knowledge, experiences and expertise with the right partners to magnify opportunities, empower growth, and achieve results.

I’m a seasoned marketing professional with nearly 40 years of experience. I possess a comprehensive understanding of the financial services industry and have had the privilege of working with more than 500 credit unions and community banks nationwide on marketing and growth strategies.

My marketing background also includes working with a large, diverse base of clients from multiple business types and industries on a local, regional, and national basis. I’m very passionate about spreading hope though faith and helping people live better lives through education and financial literacy.

I don’t know everything, but I’ve seen first-hand what works, and what does not. Every partner I’ve chosen to be part of McKenna Marketing Network brings a wealth of expertise, experience, vision and insights. It’s not one size fits all – It’s about identifying what works for you.

Why Choose Us

About Bill McKenna

I’m a seasoned marketing professional with nearly 40 years of experience in the industry. I’ve had the privilege of working with more than 500 credit unions and community banks nationwide on marketing and growth strategies. I don’t know everything, but I’ve seen first-hand what works, and what does not. Every partner I’ve chosen to be part of McKenna Marketing Network brings a wealth of expertise, experience, vision and insights. It’s not one size fits all – It’s about identifying what works for you.

My roles have including Art Director, Creative Director, and Vice President of Marketing and New Business Development for several marketing and advertising agencies located in New York, New Jersey, and Pennsylvania.

I’m the former President and co-founder of Marketing Partners, Inc., a nationally recognized marketing firm that worked credit unions and banks. Also was the co-founder of Integrated Facilities Solutions, a company that designed and built branded financial facilities and CU Marketers of America, a niche credit union marketing company.

Most recently, I have served as Chief Marketing Officer for ESSA Bank & Trust, a nearly $2 billion dollar community bank with 21 branches in eastern Pennsylvania. My experience also includes the role of Vice President of Marketing for American Heritage Credit Union, a $4 billion dollar credit union located in Philadelphia.

Let’s start a conversation! www.mckennanetwork.com

Speaking

Bill has delivered more than 100 seminars nationwide to groups on a variety of growth, marketing and financial services topics. Bill’s sessions are always fun and informative and guaranteed to provide valuable takeaways that can be used by attendees. If you are interested in a full list of sessions or would like a custom session developed for your group reach out.